Location Based Audience is the new LBA.

It was a tall order when we decided to have our own location platform that can get geo-location of users without the need of GPS or operator assistance. To cover 4000 cities and towns for the most granular location coverage in APAC. To beat the 95% location detection mark across feature phones and smartphones. To be the largest location-based advertising company in the region. That was 2009.

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