Near Selected by AlwaysOn as one of the OnMedia 50 Companies to Watch
Recognized for creating new opportunities in marketing, branding, advertising, and publishing.Near has been chosen by AlwaysOn as one of the OnMedia 50 Companies to Watch in 2014. Inclusion in the OnMedia 50 Companies to Watch signifies leadership amongst its peers and game-changing approaches and technologies that are likely to disrupt existing markets and entrenched players. Near was specially selected by the AlwaysOn editorial team and industry experts spanning the globe based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz.
Near and the OnMedia 50 Companies to Watch will be honored at AlwaysOn’s OnMedia NYC event on September 15th, 2014, at NASDAQ OMX in Times Square, New York City.
“The OnMedia 50 Companies to Watch represents a group of companies on an upward path to success, disrupting the digital media marketplace and sweeping away the establishment.Breakout industries such as social commerce are flourishing, and e-commerce options are becoming even more user-friendly and secure. New startups in advertising, marketing, and PR companies are using the recent data explosion to break down obsolete practices and bring people even more of what they want,” and these up-and-coming companies are leading the charge.” says Tony Perkins, founder and editor of AlwaysOn. “The OnMedia 50 Companies to Watch winners are opening up new ways for consumers to connect with goods and services while technology is helping open up new, more direct distribution channels for manufacturers. Innovation is heating up, and we predict even more growth and positive disruption coming during the next few years.”
The OnMedia 50 Companies to Watch were selected from among hundreds of other technology companies nominated by investors, bankers, journalists, and industry insiders. The AlwaysOn editorial team conducted a rigorous three-month selection process to finalize the 2014 list.
Near is the leading location intelligence platform that leverages location and context to power data driven marketing for advertisers. Hundreds of marquee brands such as P&G, Woolworths, Audi, Unilever, BMW, Vodafone, Ford, Samsung, Ikea use Near data for mobile ad targeting and deriving audience insights at scale. Near adds immense value to a brand with its consumer insights from location & audience data; which are used as an input for the brand’s marketing & product mix.