Allspark recognised as the IAB Digital Product for 2017
We are proud and honoured to announce that Allspark, Near’s SaaS audience product has won the Digital Product of the Year Award from IAB New Zealand. Allspark has data from over a billion devices across 44 countries, with over 1.7 million users mapped from New Zealand alone, and is used by organisations, enterprises and brands to make data-driven decisions.
Allspark can be used by organisations for mapping consumer journeys, audience curation, consumer insights, media planning, measuring offline attribution, out-of-home analytics, retail analytics, CRM onboarding and for providing an omni-channel customer experience.
Check out other winners of IAB NZ awards here.